fbpx

Category: Marketing a Coaching Business

Marketing and Promotion for Coaches

Think Small: Micro-Niche Your Way to Business Success

Conventional wisdom tells us to think big. Having coached and trained thousands of coaches and business owners over the past 20 years, I find the ones that have the greatest success tend to *think small*. What do I mean by ‘thinking small’? I mean choosing a narrow micro-niche where they can stand out as a… Continue reading Think Small: Micro-Niche Your Way to Business Success

Have You Created Your Signature Offer?

Have you created your signature offer yet? You know – that package of services and extras where you can do your best work with your favorite clients? Where you can share milestones and action steps based on your experience to help them get from point A to point B over a period of 3 hours… Continue reading Have You Created Your Signature Offer?

What It Takes To Easily Sign Up New Coaching Clients

Do you have as many clients as you’d like? Can you imagine having more coaching clients than you can handle? A wait list of clients eager to start with you? Coaching is about making a difference and transforming lives. But if not enough people know about you, you won’t be helping as many people as… Continue reading What It Takes To Easily Sign Up New Coaching Clients

Do You Know Which Area of Your Coaching Business Needs Attention?

I have noticed that one of the biggest questions that most women entrepreneurs I work with struggle with is: “How do I determine the key areas I need to focus on in my business so I’ll get the best results with the least effort?” Is this a question you have too? For example, you may… Continue reading Do You Know Which Area of Your Coaching Business Needs Attention?

VIP Days: The Secret Strategy of Top-Earning Coaches

Tell me, how many hours a day do you spend on the phone with clients? If you’re like most coaches whose practice is filling up, the answer is often “more than I want to.” Let’s face it, when you have a full roster of clients, coaching can sometimes be exhausting (and exciting at the same… Continue reading VIP Days: The Secret Strategy of Top-Earning Coaches

How You Can Simplify and Get Better Results

One thing I have learned over many years in business is that the best results come when I narrow down to focus on my top core talents and simplify my business offerings. And that’s what I teach all my clients to do too. My mantra is specialize, simplify and systematize. I call them the 3… Continue reading How You Can Simplify and Get Better Results

Is Your Marketing Message Targeted and Powerful?

Click the arrow to listen to Jan Marie Dore reading this article. [display_podcast] For your marketing message to be really powerful and effective, it needs to be very targeted and specific. You’ll want to define who the ideal prospects are who could most benefit from your products and services, and include that in your message.… Continue reading Is Your Marketing Message Targeted and Powerful?

Specialize, Simplify and Systematize to Grow Your Business and Income the Easy Way

One thing I have learned over many years in business is that the best results come when I narrow down to focus on my top core talents and simplify my business offerings. I was teaching a marketing class recently to a group of coaches and consultants and said to the participants that you need to… Continue reading Specialize, Simplify and Systematize to Grow Your Business and Income the Easy Way

No Cost Marketing Strategies to Increase Sales

Click the arrow to listen to Jan Marie Dore reading this article [display_podcast] In these times of tight budgets, many of my clients are looking for low cost and no cost marketing strategies to promote their services and make more money. We still need to get the word out about our business and continue to… Continue reading No Cost Marketing Strategies to Increase Sales