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Are You Asking the Wrong Questions About Your Coaching Business?

Someone asked on a call the other day when we talked about delegating administrative tasks how she could afford a virtual assistant. The conversation was about how important it is to follow up and to have a system in place to keep in touch with clients and prospects. It was suggested that we not do… Continue reading Are You Asking the Wrong Questions About Your Coaching Business?

Seven Critical Mistakes Women Business Owners Make

Eighty-five percent (85%) of all new businesses fail within the first 5 years. Why? Because most entrepreneurs fail to plan, focus, delegate, and create systems. As a result, they suffer from overwhelm, fatigue, burn out, and lack of sustainable income. Over the past twelve years, I have coached and mentored hundreds of women entrepreneurs to… Continue reading Seven Critical Mistakes Women Business Owners Make

Are You Attracting All the Clients You Need?

If you’re struggling with your marketing and not attracting enough clients, there are six areas to look at where you may be missing something; either: You may be targeting the wrong market You’re not positioning yourself well Your marketing message is not landing well with prospects You’re saying things at your website that prospects don’t… Continue reading Are You Attracting All the Clients You Need?

Six Key Ways to Promote Your Ezine & Grow Your List

If you publish a regular newsletter, you know that it’s a great way to keep in touch and develop relationships with clients and prospects. One of the biggest challenges I hear from my clients once they have started sending out an ezine is how to grow their list. A large list can keep your business… Continue reading Six Key Ways to Promote Your Ezine & Grow Your List

Six Secrets To Email Newsletter Success

An email newsletter is one of the best ways to market your professional services using the Internet.  It’s a great low-cost way to keep in touch with prospects and clients who want to create or expand a relationship with you. Here are six secrets to ensure the success of your email newsletter. 1. Have a compelling… Continue reading Six Secrets To Email Newsletter Success

Eight Free Marketing Ideas to Promote Your Expertise

Promoting your small business can at times be very expensive. There are many techniques, however, that cost you little or no money – only your time. These strategies can be immensely satisfying too as you start to see instant results for your marketing efforts. The response from your prospects and clients will let you know… Continue reading Eight Free Marketing Ideas to Promote Your Expertise

Seven Ways to Expand Your Business by Writing

There are numerous ways you can promote your business as well as stay in touch with your prospective clients by writing. Some common formats of written works include ezines, articles, e-courses, free reports, booklets, and ebooks and how-to manuals. Writing allows you to demonstrate your knowledge in your specialty area and provide valuable information that… Continue reading Seven Ways to Expand Your Business by Writing

Ten Writing Tips to Promote Your Business

Two of the most effective ways to market your professional service business are by speaking and writing. Many professionals speak to groups and offer seminars and workshops, while others choose to promote their business through writing. If you are in this second group of people who like to write to promote your business and are… Continue reading Ten Writing Tips to Promote Your Business

Education Marketing Really Works

A client of mine commented this week that learning from me how to shift her marketing from being very sales oriented to educating her prospects and clients has many huge difference to her confidence and her business bottom line. I’m a big proponent of education marketing. Educate your prospects and clients about how you can… Continue reading Education Marketing Really Works