We believe that if you have a solution to someone’s problem, and you truly believe your solution is of real value—whether you work as an interior designer, financial planner for the family, you’re a life coach or a medical doctor — or any other ‘Soft Sell’ professional — you have a human, even moral obligation to make what you do available to as many people as suits your need and desire.
Meet Judith and Jim at their conference ‘Bridging Heart and Marketing’ Feb 22-24, 2008 in Los Angeles, CA.
What is unique about our ‘Soft Sell Marketing’ approach is the depth of emotional connection, the spiritual resonance between seller and buyer- a connection based in authenticity and trust, which is felt whether the buyer and seller are aware of it or not. We humans are emotionally, energetically, and spiritually connected—one-to-all. So rather than seeing “selling” as something manipulative, something that diminishes the connection between people, selling is truly a profound connector of people—serving and supporting the well-being of both sides of the transaction.
Once we understood the true depth of what it means to sell — that genuine selling is truly a spiritual service — we knew we had to bring that discovery to all Soft Sell Marketers – like you — and that’s why we’re presenting our concept of “Bridging Heart and Marketing”.
About Judith and Jim
Husband-and-wife psychology team and Internet marketers Judith Sherven, Ph.D. and Jim Sniechowski, Ph.D. pioneered a heart-based approach to Soft Sell Marketing and are now taking that approach into producing a unique, first-time-ever Internet marketing conference. They’re calling the conference “Bridging Heart and Marketing” because, unlike all other Internet marketing conferences, it is dedicated to the specific needs of the Soft Sell marketing community – for whom the typical hard sell “hype” doesn’t fit.
By Soft Sell they’re referring to all the personal growth, healing and life-enhancement providers who market services and products in fields, for example, that range from coaches, therapists, MDs and other healing practitioners to interior designers, home schooling experts, and financial planners. Unlike typical hard sell tactics, Soft Sell Marketing reinforces a caring and trustworthy relationship between marketers and the prospects and customers they want to attract.
If you like what you hear in Judith and Jim’s powerful message about spiritual selling, Find out more here about their conference ‘Bridging Heart and Marketing’ that takes place Feb 22-24, 2008 in Los Angeles, CA.